Make Your Revenue Takeoff

Amid a rapid rebound, with global passenger traffic set to surpass the 2019 level for the first time since the pandemic, airport leaders are shifting from a strategy of recovery to seizing on this resurgence.

Consumers globally are richer, ready and able to spend. But they are also discerning, with 55% choosing to fly from a specific airport because they prefer the experience.

This is where the true opportunity lies. Airports need to go from being the first stage of a passenger’s journey to a destination in their own right, creating an environment and delivering experiences that give passengers a reason to fly from their airport.

Our new report – Destination Airport: the Runway to Revenue Growth – draws on the insights of 5,000 passengers globally to provide a blueprint for becoming a Destination Airport, so you too can become a magnet for the growing number of passengers and seize the revenue-boosting transformation of the aviation industry.